Honesty

Honesty is efficiency.  Efficiency is value.  Value makes you more competitive.  Competition makes us successful.

Principals

Mindpack Studios KYNGIN product hosts data for hundreds of companies and provides content for tens of thousands of internet users every day.  We fully respect and are honored by our position in this equation, and we don’t take it lightly!

To get here, we had to firstly be absolutely honest with our clients and vendors.  In the current technology climate, where information is largely skewed by countless algorithms and big media doing what is in their owners best (usually short-term) interest, we cut against this grain by providing a clear and real product that is in the best interest of our direct customers for the life of their company.  We get paid by you for services that we offer to you; plain, simple, honest.

Technology companies, by design of convenience offerings and product portfolio, are given far more access to customers private and personal data than any other field.  Big technology operates on an international scale, and has the funds to construct confusing terms of service agreements that provide data access to 3rd parties without legal repercussions.

Honesty is even more important for us personally, because we believe as a technology company we have an example to set.  Doubly challenging is that in this new age of technology adoption, we have to deliver to customers in a way that protects their content from viruses, hackers, and other bad actors (a considerably time consuming and technical process), as well as being fiscally competitive with all the other similar establishments that may not be quite so equal in the realm of client security.  After all this, minimal time remains to explain to each client the corners we don’t cut to stay honest and keep everyone safe.

Honesty is even more important for us personally, because we believe as a technology company we have an example to set. Doubly challenging is that in this new age of technology adoption, we have to deliver to clients in a way that protects their content from viruses, hackers, and other bad actors (a considerably time consuming and technical process), as well as be fiscally competitive with all the other similar establishments which may not be quite so comparable in the realm of client privacy and security. After all this, minimal time remains to explain to each client the corners we don’t cut to stay honest and keep everyone safe.

We believe dishonesty is a cultural phenomenon, an insecurity, a reaction to being presented a challenge that a person doesn’t have an answer to - but instead of admitting inability and locating a solution, the dishonest person creates a false reality to compensate for a perceived (or legitimate) inadequacy. This is a ‘quarterly profits’ thought process, one in which businesses short circuit a longer-term data driven analysis by being dishonest to their clients, vendors, or employees to feign an image of confidence to the public. This is a red flag indicator of being unqualified in the products or services they offer: A way to feign confidence for immediate conversation at the sacrifice for longer term and more important relationships.

Regardless of how skilled the techno-word-salad delivery is, eventually dishonest companies will be caught and have to answer to some hard questions.  But by that point, the damages to the technology company and name are much larger than the short term gains they’ve made by being dishonest.   Coming from this premise, the only solution is to be absolutely honest and clear of your intentions, and when you don’t have an answer, be clear of that and then try to find the best answer available.  If it’s a problem you have to solve, roll up the sleeves, build the solution, or find the company/resources that can provide you the answer accurately.

Policies

Dishonesty is inefficient, inefficiency makes us less competitive, and less competitive businesses are less successful businesses. Sure, dishonest businesses can make plenty of money, and sadly, plenty of them do. But we said successful and 'monetary wealth' isn't a property of that word.

We do not resell your data, there are no consulting decisions that benefit us over you, no corner-cutting behind the scenes, and no strange fees bolted on to make an extra buck. If we think you’ll find a better solution with another company, we will admit that and continue to work on ways to improve. We aren’t here to hustle; we are here to make a product we are proud of and build relationships with clients that last a lifetime.

Our Terms of Service does have some guidelines and acceptable use policies.  Regarding our process of information sharing, I’ll quickly clear it up: Our systems do track user actions internally for debugging, auditing, and security reasons, but we do not and will not provide any of this data to 3rd parties unless we are legally required to do so. As soon as this data is no longer necessary, we purge it from our systems permanently.

We do our best to not affiliate with companies that detract from our track record and agenda. This includes any questionable entities such as social media services that (largely due to their customer-is-the-product business model) must divulge the personal information of their customers to 3rd parties.

We do our best to explain and clearly provide services to each client without inaccurate provisioning or over-promising.  The simple purpose is to deliver on our product line, and not hide behind the complexities of technology to make quick sales to customers that are ignorant of complex topics.  If our solutions or products aren’t a good fit for the client, we will do our best to recommend the services that are.

We won’t use technology complexities to hide our intentions.  A trend from cloud providers is to offer details on the label of the box which, although technically accurate, are largely under-provisioned or statistically below typical performance you’d expect to receive due to virtualization overhead or other unmentioned costs.

A common trend from bulk providers is to schedule long term contractual obligations to get you locked-in with low price points so that it’s inherently difficult for you to move your services away once you realize you’ve bought into a lower class product. This will never be our style of business.

Another practical decision we make is treating our vendors with the same competency and respect that we treat our clients.  Most of our software and services are built in-house, but it is sometimes more efficient to use 3rd party vendors.  In the event our vendors use dishonest business models, we quickly move on to the next vendor that offers competing services without the hidden agenda.  This may be more immediately costly to do, but when measured using predicted lifecycle timelines of both Mindpack Studios and our customers business lifespan, maximum efficiency with our vendor relationships has been proven to be a beneficial interest to our customers.

We have long established relationships with vendors that we don't discount. If we have a problem at hand, we discuss with our vendors firstly to find out any solutions they can provide before looking into other solutions.

We have long established relationships with vendors that we don't discount. If we have a problem at hand, we discuss with our vendors firstly to find out any solutions they can provide. We take the time necessary to fully root out the issue for full comprehension, working with rather than against vendors, showing the same respect we’d appreciate in return.